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Charmed Technology - Pressroom
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Brave New Unwired World by Alex
Lightman Editorial Reviews
Book
Description
A whirlwind tour through the exciting
landscape opening up around digital wireless
communication.
Over 100 diagrams, tables and charts that can upgrade
research, reports and Powerpoint presentations. Buy it
for your reference shelf on computers, communications,
Internet, wireless and boradband.
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Get ready for the new boom! Digital wireless technology is
poised to set off a blast of economic growth that will make
the 1990s look measly by comparison. With more than a billion
wireless Internet users expected by 2005 -and billions more
after that-the industries and companies that can supply these
users with fourth-generation (4G) connectivity, devices, and
services will be the big winners in the wireless world. Will
your company be in the race?
"This book shines a laser-like brilliance on the near
future of communication. Lightman's vision of mobile,
broadband everyday life will certainly appeal to a market
saturated with small-step changes. Lightman takes giant
strides, based on known technical capabilities that have been
under-used. The world will turn out his way, and sooner than
most think."
- Gregory Benford,
professor of physics at UC, Irvine and the author of
TIMESCAPE.
"Finally, a picture of the future of wireless with emphasis
on the needs of people and on the benefits to users, in
contrast with the hype, jargon, and acronyms so prevalent in
our industry. Lightman's chapter on wearable computers and
predictions of the 4G communicator are, alone, more than worth
the price of the book."
- Martin
Cooper, Chairman & CEO, ArrayComm. Inc., inventor
of the first cellular phone
"More riveting than any book about techno-innovation
deserves to be. It makes the rivets of wireless communication
fascinating"
- David Brin, author,
"The Transparent Society"
"Go directly to 4G, do not stop at 3G, is Alex Lightman's
message. Why bother with 3G mobile phones that can only
deliver a dial-up modem's worth of data? He shows how
broadband communications could go mobile, delivering a torrent
of bits to computer systems that we wear. It's the sort of
visionary idea tha telecommunications needs."
- Jeff Hecht, author, "Understanding Fiber
Optics" and "City of Light: The Story of Fiber Optics"
"The future landscape (near term and far) for wireless
infrastructure, computers and gadgetry is rendered with
authority and predictive accuracy in Lightman's, 'Brave New
Unwired World.' "
- David Geer,
Journalist/Technician
"Alex Lightman is both a philosopher and practical
visionary who presents us with a good prediction of what we'll
be. His focus on wireless communications and wearable
computing is very timely."
- Steve
Mann, Professor, University of Toronto, and pioneer in
wearable computing
"This book is as exciting as the emerging technologies the
two authors write about. A must read. Period."
- Dr. Balz Wyss, Director Business
Development, RealNetworks Inc.,
"Alex Lightman has a mind like a lamp, searching, questing
for an understanding of the mutating world around us. His
vision of a future convergence of technologies in a single
device, a personal communicator that will be both elegant and
easy to use, is especially enticing. 'Brave New Unwired World'
is a book that may very well be our compass into our possible
futures."
- George Zebrowski,
award winning author
"Lightman uses his extensive knowledge of the expanding
telecommunications, technology, and global political
environment to carefully sketch a portrait of high technology
in the past, present, and not so distant future. Reads like a
novel, yet absolutely vital."
- Kelly
Carter, President, The Kingston Group
"Courageous subject, courageous book, written by a very
courageous entrepreneur."
- Phil
Garfinkle, Founder of PictureVision (AOL's You've Got
Pictures), adVenture Capitalist, Entrepreneur
"BNUW is a mind opener for every reader. For the ones who
know all of the facts, you will certainly get new perspectives
on how the future might look. And for everybody else there is
a huge collection of facts and thoughts presented in a
fascinating way. Buckle up and enjoy the ride."
- Sharon Carmel, Co-Founder and a board
member, Emblaze Systems
"'Brave New Unwired World' offers a compelling and
insightful look at the future of communication, the emergence
of 4G Networks and the radical impact that new
communication-based technologies will have on our personal and
professional lives.
- Douglas
Ingram, Daedalus Venture Group
"Even people who don't venture beyond the past will be
magically teleported into the future under the spell of this
time warping work. At the outer limits of our understanding of
telecommunication, Lightman sets off a flare and suddenly the
last mile comes into searing focus"
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Tony Dolz, Director, State of California Center for
International Business Development
"A thorough and compelling study, filled with fascinating
facts and personalities. Lightman knows his stuff, and BRAVE
NEW UNWIRED WORLD is essential reading for the people who will
resurrect telecommunications and IT and shape the 21st
century"
- Greg Bear, author of
Darwin's Radio, Hugo and Nebula award winner.
"Lightman and Rojas combine a dizzying array of fields and
facts to provide commentary on some of the fundamental issues
that will be facing the next generations of information
technology. Opinionated and thought provoking, BNUW provides a
perspective that, until now, only a few have seen."
- Thad Starner, Ph.D., professor, Georgia
Tech, and pioneer in wearable computing.
"Mr. Lightman, one of the more engaging of the
entrepreneurial spirits of the 1990s, has returned with a
trenchant argument for what the future of communications will
look like: it will be based on people, not places, it will be
wireless, the devices will be wearable and very cheap, and the
network to which they are attached will be like electricity:
ubiquitous, invisible, and always on. Oh brave new world!"
- Jason Pontin, editor, Red
Herring magazine
"From 1G to 4G, from Moore's Law to Metcalf's Law,
Lightman's 'Brave New Unwired World' is worth the read just
for the comprehensive historical perspective on the
technological revolution over the last half of the last
century. But you get more: a thorough orientation on where
this is all likely to go in the early decades of the new
millennium, including not only possible roadmaps for 2.5G and
beyond, but useful insights into the roles of Japan and
China."
- Arnold Pollard,
Vice-Chairman, Chief Executive Group
"In his book 'Brave New Unwired World' Lightman, guides you
through the jungle of wireless broadband, with an in depth
review of technologies and prevailing market conditions. From
the evolution of communications and computing through to the
convergence of these technologies, Lightman articulates how
these technologies are evolving and merging to create
opportunities. It is a must read book for anyone involved in
the convergence of computing and telecommunications"
- Satjiv Chahil, Chief Marketing Officer,
Palm, Inc.
"Wireless is the next thing you should have understood
yesterday. In this extraordinary book, rich with lucid
explanations of a broad range of technology, Lightman crafts a
map that will make the importance and difference of wireless
make sense. If allowed by regulators, and freed from
dinosaurs, wireless could fuel the next Internet revolution.
This book shows how."
- Larry
Lessig, Professor, Stanford Law School and author of
Code and The Future of Ideas.
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